As with movie making, an important aspect of the ethos that drives the JUNK TV approach to screening movies is an evolution of style.

Film and television is generally seen as a passive medium as opposed to music where, in the majority of cases, the audience is expected to dance or sing along.

Concurrent with the perception of movies as a medium which the audience sits and quietly watches, the first JUNK TV screenings were in rooms with chairs and the evening comprised of ten to fifteen films edited together to form two segments with an intermission. After a couple of screenings it was realised that the type of movies and the audience reactions they were getting would be better appreciated in venues where the audience could sit at tables in the style of old jazz clubs. It also seemed appropriate to break up the segments of film and offer other elements such as DJs, live music and cabaret. This also gave people time to talk and discuss what they'd seen and heard or to buy drinks. At some screenings the audience could browse the internet or take part in surreal competitions (doodle competition, write a film script on the back of a postage stamp etc) and sometimes the audience would be captured on video and projected back at themselves. A regular aspect of the screenings was a series of sketches on video featuring two characters called Marv and Charla. These two characters would stare blankly out of the screen and discuss what the audience was wearing or doing as if they were the viewers and the audience was the show.

When Radio 4 came to record a Sanctuary Cafe screening they saw it is as a technological equivalent to the variety shows of the early twentieth century. It is in the nature of contemporary audio / video technology that well produced material can be made quickly, locally, without the need for huge production budgets and can even be performed live. Another aspect of new technology vis-à-vis screenings is live webcasts over the internet.

JUNK TV experimented with broadcasts over the internet in collaboration with HEADSPACE. Using the NINJA TUNES website at PIRATE TV.NET, JUNK TV combined live video mixing with live Djing and the occasional narrative movie. Audience response was monitored through the chat room with video mixers and DJs interacting with the audience as they worked. The response was excellent and obviously the audience came from a wider source than could ever be expected with a geographically bound screening.

The next step for JUNK TV at the moment is to monopolise on the opportunities to live mix video at screenings and also to develop the rather tricky science of broadcasting over the internet. In this way the equivalent of a satellite link up could be set up with other groups so that screenings in a number of locations could interact.